- Kinh tế, xã hội (13)
- marketing (4)
- Môi trường du lịch (1)
- Nghiên cứu khoa học xã hội (1)
- Quy hoạch du lịch (1)
- Nguyễn Hoàng Mai (7)
- Nguyễn Thị Lan Hương (5)
STATISTICS
242863
ABSTRACTS VIEWS
20298
VIEWS & DOWNLOAD
Sách nước ngoài (23)
BROWSE BY
This wide-ranging reader locates supply chain management, lean production and related practice within the holistic concept of total product systems.
Demonstrates the strategic relevance of managing supply chains and supply networks to organizational performance and to a range of business functions, including finance, design, production, environmental management, information systems, and marketing.
Considers sustainable supply chain management across the service, manufacturing and process sectors.
Reflects the radical changes in organizational beliefs, practices and processes that are necessary for a shift to supply chain management in contemporary, global, competitive conditions.
... |
Hanoi University of Mining and Geology (HUMG) and the International Society for Mine Surveying (ISM) organize the International Conference on Geo-spatial Technologies and Earth Resources in Hanoi, Vietnam, from 5th to 6th October 2017 (GTER 2017). The conference is to mark the 50th anniversary of the Vietnam mine surveying education (1967-2017), the special event of Vietnamese mine surveyors.
The conference theme, “Geo-spatial Technologies and Earth Resources” is an invitation to researchers, academics and professionals to present their research results and exchange their new id... |
Research Methods for Leisure and Tourism is a comprehensive and clearly written guide to practical research in leisure and tourism. Since publication of the first edition, the book has become the standard reference in the field. It is aimed at students who are undertaking academic research as well as practising managers who use research as part of management or policy in the leisure and tourism industries. |
This new edition of Social Statistics for a Diverse Society continues to emphasize intuition and common sense, while demonstrating the link between the practice of statistics and important social issues. Recognizing that today's students live in a world characterized by a growing diversity and richness of social differences, |
Social Statistics for a Diverse Society continues to emphasize intuition and common sense, while demonstrating that social science is a constant interplay between methods of inquiry and important social issues. Recognizing that today’s students live in a world of growing diversity and richness of social differences, authors Chava Frankfort-Nachmias and Anna Leon-Guerrero use research examples that show how statistics is a tool for understanding the ways in which race, class, gender, and other categories of experience shape our social world and influence social behavior. In addition, guides for reading and interpreting the research literature help students acquire statistical literacy,... |
Forest Park tourism as a unique emerging travel with other forms of tourism. there are some unique links. On the one hand. the same as with other forms of tourism. Forest Park Tourism Development will travel the economic. social. environmental. ecological caused by a variety of positive and negative effects; On the other hand. as an environmental resource. Forest Park Unlike other travel products and services. has typical characteristics of quasi-public goods. Correctly evaluate the value of the forest park and environmental carrying capacity. efficient operation and management plays a vital role in the achievement of sustainable development under the framework of Forest Park. as well... |
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering both destination marketing and destination management in one volume. It focuses on how destination management is planned, implemented and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, challenges and issues they face to compete for the global leisure and business travel markets. |
This book aims to contribute to the literature and aid in developing a theoretical and practical framework in the area of health and wellness tourism. With contributions and research from different countries using a practical approach, this book is an essential source for students, researchers and managers in the health and wellness tourism industry. |
This book explores the impact of design science and design thinking on tourism planning, gathering contributions from leading authorities in the field of tourism research and providing a comprehensive and interconnected panorama of cutting-edge results that influence the current and future design of tourist destinations. |
This book focuses on the role of e-consumers and e-marketing in the era of new tourism. It addresses themes such as the tourism "prosumer" at work, the evolution of tourism services, the collaboration and co-creation, as well as the e-complaint behavior of e-consumers in tourism. It also discusses topics such as mobile marketing, gamification as a marketing communication tool, the impact of social media on tourism consumers, and the use of e-loyalty programs in the accommodation sector. Students taking e-marketing and market research courses in tourism can use this work as a source book for the principles of new marketing management. e-Consumers in the Era of New Tourism serves as a h... |
This book highlights the state-of-the-art tourism and hospitality industry in Southeast Asian countries, while also presenting future directions for the industry with an emphasis on decision-making models. It first elaborates on the significant role of the tourism and hospitality industry given the rapid socio-economic and cultural changes occurring in Southeast Asia, before providing perspectives on medical tourism, tourism for seniors and several other developments within the tourism and hospitality sector. Development of Tourism and the Hospitality Industry in Southeast Asia presents scholarly perspectives from researchers across the region and is geared towards world-wide readers ... |
The green growth paradigm emerged from evolving global strategies that coherently promote a more socially inclusive, low-carbon, resource-efficient, stable economy, with decreasing poverty. Opportunities and challenges associated with the paradigm shift are expected to transform the travel and tourism (travelism) sector in all respects and on a global scale. This involves the transformation of the entire travelism value chain, as well as the communities in tourism destinations. However, there is a lack of systematic reports on wide-ranging and complex implications of the green growth paradigm for the travelism sector. |
Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists . |
The Festschrift in honor of Prof. Dr. Peter Keller, president of the International Association of Scientific Experts in Tourism (AIEST) since 1994, represents a wide range of tourism research as well as the current state of the ongoing debates in tourism as a scientific research field. The aim is to cover multiple topics and trends in travelling and to discuss future development possibilities in the leisure industry. |
This book is not another warning about the end of the world. It is neither a penitential sermon on environmentalism, nor an appeal to frugality and self-restraint. Far from having exhausted the era of technological, social and democratic progress, we are on the brink of a new stage of industrial modernity: a shift from a fossil-based to a postfossil economy, from the ruthless exploitation of nature toward growth in tandem with it. Decoupling economic growth from environmental consumption is an ambitious goal, but also an achievable one.
Drawing on the German policy experience of tackling climate change, ‘Green Growth, Smart Growth’ outlines a positive way forward in this great transf... |
Companies and destinations in the tourism sector are confronted with increasing managerial challenges and have to deal with a competitive, turbulent, and fast-changing environment. The understanding that both tourism companies and destinations endowed with the best assets (natural and cultural) cannot survive the escalating international competition without good managerial practices, has provided significant momentum for the development of the disciplinary field of tourism management in the last three decades.
This volume recognizes the relevance of travel, tourism, and tourism activities as major economic drivers in the contemporary global economy, with a specific focus on perform... |
This significant and timely volume is the first to apply supply chain management theories and practices in the context of tourism. By doing so the book offers insight into the relationships between tourism enterprises, how coordination across organizations can be effectively achieved and how business performance can be improved. It provides comprehensive and systematic coverage of modern supply chain management concepts and methodologies applied to the tourism and hospitality industries. The text covers key issues and principles including: marketing and product development, demand forecasting, supplier selection and management, distribution channels, capacity management, customer re... |
Understanding how places, particularly cities and towns, are marketed to and consumed by tourists, is vital to anyone working in the tourism industry. By creating and promoting a unique branded destination, the successful marketer can attract new visitors to their city or tourism attraction. With the rise of social media, there is even more scope to explore how tourism marketers can use their own and other social media sites to communicate with today’s tech connected traveler.
In a new updated volume, Tourism Marketing for Cities and Towns provides thorough and succinct coverage of place marketing theory specific to the tourism industry. It focuses on clearly explaining how to deve... |
The Economic Outlook for Southeast Asia, China and India is a bi-annual publication on regional economic growth, development and regional integration in Emerging Asia. It focuses on the economic conditions of Association of Southeast Asian Nations (ASEAN) member countries: Brunei Darussalam, Cambodia, Indonesia, Lao PDR, Malaysia, Myanmar, the Philippines, Singapore, Thailand and Viet Nam. It also addresses relevant economic issues in China and India to fully reflect economic developments in the region. The 2017 edition of the Outlook comprises four main parts, each highlighting a particular dimension of recent economic developments in the region. The first part presents the regional ... |
Entrepreneurship in Hospitality and Tourism: a global perspective gives a new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. The highly qualified international team of contributors ensures a global perspective. The editors clearly outline the key theoretical perspectives and go on to cover the various types of entrepreneurship. Fully informed by the latest research, it incorporates: different country contexts; the social and cultural dimensions of entrepreneurship; case studies from a wide range of Hospitality and Tourism sectors; Industry perspectives and examples included. |
